MavTek Inc.'s Sr. SEO Analyst shares some key image SEO tips and best practices to help you use this asset in your SEO strategy.

Visual search engines will be at the center of the next phase of evolution for the search industry, with Pinterest, Google, and Bing all announcing major developments recently. How do they stack up ...

The complete beginner's guide to Schema.org markup Do you know how to speak ‘search engine’? If there was ever a universal language for communicating with search engines, Schema.org is probably it.

How to win at SEO with FAQ schema markup If you are looking for an easy method of improving your website’s SEO, using the FAQ Schema Markup is a great place to start. FAQ pages, properly marked up, ...

A comprehensive guide on using Google Trends for keyword research Google Trends can be a powerful tool for digital marketers. The 11 best ways you can use Google Trends to find relevant, trending, and ...

How social media influence 71% consumer buying decisions What’s the impact of social media on consumer buying decisions? How does social media buying look today? How can it change in the future?

YouTube is the second most visited website in the world. Here's a complete guide to YouTube optimization, ranking factors, search volume, analytics, etc.

What if Google was trying to take down the barriers that prevent business owners from being competitive on the SERP? How would that impact SEO now & in the future? Learn what ‘search equity’ is, how ...

Content marketing ROI is an effective way of determining marketing success, but B2B marketers avoid it. What metrics can they use to measure it?

Visual search: Everything you need to know (so far) Visual search is one of the most complex and fiercely competed sectors of our industry. Here's a review of the key players, and what their ...

No need for Google: 12 alternative search engines in 2018 Here are 12 alternatives to escape your reliance on Google for all things search in 2018.

Nearly half of your customers are on social media. How are you going to convince them to get to you and convert? Tips on CRO and social media.