Meta was hit this week with a new privacy lawsuit for allegedly secretly tracking users' browsing activity on mobile websites that embed Meta's analytics pixel, and linking that activity to users' ...

The CPG giant is cutting 15% of its non-manufacturing workforce amid ricocheting tariffs, consumer pullbacks and stalled ...

EDO Ad EnGage's analysis of engagement metrics across all streaming/linear TV campaigns found Dr Pepper was nearly 2x more ...

"It's always-on, predictive intelligence, active everywhere, refined in real-time by the results it drives, creating the ...

The inexact science of branding is nowhere more evident than in the case of the Tesla Cybertruck, which could be the biggest automotive flop in history.

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The creative, developed in-house and with Campbell Ewald, runs in New York State, Canada, the U.K. and Australia.

With the addition of Levelwing, Mindgruve now has a team of over 400 employees across eight U.S., Latin American, and ...

Milieu said Griffiths' experience in developing marketing accountability systems and blending tech with media insights will ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

AT&T’s video ends with the message “MVP wasn’t guaranteed. But she called it.” ...