News

Nicolas Bidon, global chief executive of WPP Media’s Nexus, has departed. In a post on LinkedIn, Bidon said: “I have decided ...
As the parent company of Facebook and Instagram plans to let advertisers generate complete AI-crafted ads, experts across ...
AI may threaten your job and predict your death, but according to Gurdeep Puri, instead of panicking, it's time to embrace it ...
Campaign sat down exclusively with John Harris, CEO of Worldwide Partners, Inc. (WPI), the world’s most collaborative agency ...
Electronics and home appliances soar as government subsidies kick in, but once again, top e-commerce platforms are silent on ...
Campaign sat down exclusively with John Harris, CEO of Worldwide Partners, Inc.(WPI), the world’s most collaborative agency ...
Campaign exclusively chats with Carlsberg Asia’s senior director, Rommel Fuentebella, about Somersby’s new tagline and campaign, with a sprawling Asia push that enlists K-pop idol Yeonjun.
Shein isn’t just a fast-fashion brand—it’s the fast-fashion brand. With over 600,000 items listed at any given time, the Chinese ecommerce giant churns out trends at breakneck speed and rock-bottom ...
WPP has launched data solution Open Intelligence, which it is calling the advertising industry’s “first large marketing model”. Open Intelligence has been trained to predict audience behaviour and ...
With Cannes Lions 2025 on the horizon, all eyes are on the most audacious and inventive campaigns from the APAC region vying ...
There was a time when the work spoke for itself—reels packed with iconic ads that did the creative magic. Today, even ...