Apple executives are considering acquiring AI startup Perplexity in a deal that could surpass its $3B Beats acquisition.

Apple is reportedly in early talks to buy Perplexity AI, the rising star of conversational search. And if the deal goes ...

Apple’s head of mergers and acquisitions, Adrian Perica, has discussed the idea with services chief Eddy Cue and senior AI ...

Apple is exploring its most ambitious acquisition yet — a potential bid for fast-rising AI startup Perplexity, according to a ...

Apple executives are reportedly discussing the potential purchase of artificial intelligence startup, Perplexity AI, to boost ...

Adrian Perica, the company's head of mergers and acquisitions, has weighed the idea with services chief Eddy Cue and top AI ...

Following an underwhelming AI offering at their Worldwide Developer’s Conference, Apple is making moves to strengthen their ...

In recent weeks, Apple has been engaged in private discussions about a potential acquisition of the AI search startup Perplexity, according to sources familiar with the matter. These talks, led by ...

Perhaps in an acquihire to boost search, or to improve Siri, Apple executives have reportedly recently discussed buying or ...

As Apple scrambles to play catch-up in the AI race, a new report says the company has considered making its biggest acquisition ever.