Previously when a character 'died' or respawned in Roblox, they heard a sound effect that said 'oof'.

Roblox Corporation further explained that the in-game sounds can be customized just like how gamers adjust their characters' clothes.

The Roblox "oof" sound, which became famous not just with players but around the internet as a meme, has been removed from the game entirely due to a licensing issue.

Tallarico and Roblox seemed to work something out, as in 2020 it was revealed that the "oof" sound would be replaced but with the iconic version still licensable for $1 or 100 robux.

Online video game company Roblox hopes the virtual characters created by its youthful members can become big hits in the physical toy world. The San Mateo company, which has about 44 million ...