Why it’s so addictive: Know the dangers — and how to break free Highlights Scrolling through content without end has implications for mental health and well-being, numerous studies show. “Infinite ...

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the content is ...

In a recent Javascript SEO Office Hours Hangout, Google’s Martin Splitt answered a question about infinite scrolling and preventing indexing of scrolled content as if it were part of the main content.

Microsoft Bing is testing infinite scroll just a month after Google fully launched continuous scroll on desktop search. I guess this should come as no surprise that Bing would test this, it does not ...