Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...

The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...

In a new interview, Apple CEO Tim Cook and other execs go in-depth on why Apple TV+ exists and is just now hitting its stride ...

Tim Cook and Lewis Hamilton are on top of the world. Or so it seems, as the CEO of Apple and the Formula 1 racing superstar ...

Apple Inc. is facing criticism from investors and analysts who argue that the company’s once-revered innovation engine is ...

A Today at Apple session with the makers of Apple TV+ hit "Severance" was capped by a surprise visit from Tim Cook and Brad ...

Elon Musk continues to try to stymie Apple's satellite ambitions three years after Tim Cook turned down an offer to use Starlink on the iPhone. Emergency SOS via satellite After starting work on ...

For now, Tim Cook can rest easy, but the T1 shows that tech is fast becoming the next battlefield in the Trump vs Tim saga.

Apple heads into its annual Worldwide Developers Conference (WWDC) beginning Monday with little to no progress in artificial ...

Apple Inc. (NASDAQ: AAPL) is doubling down on its entertainment business with a high-stakes movie, "F1," featuring the ...

President Donald Trump on Friday threatened 25% tariffs on Apple unless the company shifts iPhone manufacturing to the United ...

Tim Cook has announced a new documentary on Lewis Hamilton, inspired by the F1 icon's path to becoming a seven-time world ...