Amazon sellers are offering fewer discounts during this week’s annual Prime Day sales event, which started Tuesday, as President Trump’s tariffs begin to weigh on the retail industry.

For the first time, Seattle-based Amazon is holding the now-somewhat misnamed Prime Day over four days; the company launched the event in 2015 and expanded it to two days in 2019. The sale this year ...

Amazon’s AWS strength and Prime Day momentum offset tariff risks and margin headwinds, with valuation still appealing. See ...

This month, during Amazon’s Prime Day—the annual shopping bonanza that offers exclusive discounts to subscribers of the ...

Amazon’s Prime Day is slamming into President Donald Trump’s trade war, with ever-shifting tariffs prompting some brands to sit out the summer sale and some shoppers dropping hints they plan to pull ...